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University assignment for a ballet company that is producing a performance of Alice in Wonderland.
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A tri-fold DL brochure is needed to promote the event. All images and copy are supplied. The brochure must use two colours only to keep printing costs within budget.
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I initially experimented with a range of themes from Alice in Wonderland, and colour combinations, before landing on the idea of making the brochure look like a card from a deck of cards. The provided images were edited and then converted to duo-tone colours. Each page of the brochure was laid out to draw the eye of the reader across the pages, and the inside of the brochure was laid out to connect each page instead of breaking it into smaller panels.
ballet brochure
University assignment for a ballet company that is producing a performance of Alice in Wonderland.
Brief
A tri-fold DL brochure is needed to promote the event. All images and copy are supplied. The brochure must use two colours only to keep printing costs within budget.
Outcome
I initially experimented with a range of themes from Alice in Wonderland, and colour combinations, before landing on the idea of making the brochure look like a card from a deck of cards. The provided images were edited and then converted to duo-tone colours. Each page of the brochure was laid out to draw the eye of the reader across the pages, and the inside of the brochure was laid out to connect each page instead of breaking it into smaller panels.